Marketing

Networking Essentials to Build Your Client Base

Networking used to mean gathering in a room for a little face time to exchange cards and chat over drinks or a meal. Today, networking is a lot easier. It's as simple as tapping your mobile device and logging into the specific social-media platform of a potential client. I've even heard about business deals starting and [...]

Social Media and E-Mail Marketing

Right now online, your customers, clients, members and prospects are chatting up a storm. Whether they're tweeting on Twitter, posting on Facebook, forwarding YouTube videos or commenting on blogs, they're out there engaging in conversations and sharing information that's relevant to your business or cause. Are you a part of that conversation? If you're not, [...]

Craft a Great Email Sales Pitch by Following This 5-Step Process

In a world where technology becomes faster every day and people, teams and companies grow more geographically dispersed, trying to nail down somebody in person to throw a sales pitch almost seems impossible. Fortunately, 91 percent of working professionals check their email daily, according to data by Hubspot. What this means is, if you’re a [...]

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